EA says the battle royale sport is already doing nice, and it has a number of room to develop with new Swap and cellular editions coming.
Digital Arts is optimistic about the way forward for its battle royale sport Apex Legends. Throughout EA’s latest earnings call, CFO Blake Jorgensen confirmed that the sport has already made $1 billion and it hasn’t even launched on Swap or cellular but.
“Let’s all bear in mind, lower than two years in the past, nobody knew this product existed. Immediately, it is over $1 billion,” Jorgensen stated. “We expect there’s a enormous upside to this product over time, and I simply encourage individuals to maintain centered on that as a result of we do not have a cellular product right now. We do not have a Swap product right now. There are nonetheless different platforms around the globe that we’d go on. This is a chance that can final for a really very long time, and we’re making an attempt to construct it for the lengthy vary, not only a 1-year blip. So we’re very enthusiastic about it.”
Apex Legends is coming to Nintendo Switch in March, and a part of the explanation why EA is releasing the sport on Nintendo’s console is due to Apex’s recognition in Japan the place the Swap is doing large numbers.
“Japan is the second-largest marketplace for Apex, which may be very thrilling for us. And we all know that it is one of many largest markets for the Nintendo Swap,” Jorgensen stated. “And that is the explanation we determined to place it out on Nintendo Swap. However we additionally know that Nintendo Swap is a worldwide enterprise, not only a Japanese enterprise.”
Jorgensen additionally talked about that Apex’s cellular version might be a giant money-maker. He stated the sport will soft-launch on cellular within the subsequent three to 4 months. The sport can be coming to China, however Jorgensen stated this would possibly take longer as a result of regulatory approvals the sport might want to meet in China.
“I feel the crew may be very devoted to creating certain the product is the right product for a worldwide market,” he stated.
Apex Legends was a vibrant spot on EA’s newest earnings launch, with its microtransactions in particular proving to be very popular and lucrative.
Apex simply rolled out its large Season 8 update–check out the story under to be taught extra.